Chachi
Creating an application to change the way people interact with AR games on cell phones was the original idea when creating Chachi, a unique main character who lives in a world full of color, friends, expressions and creative freedom. An idea that rapidly became a reality and even managed to quickly position itself as the # 2 most downloaded app in the Google Play store on 2016.
Client
Chachi
Year
2014-2016
Role
Visual designer/ Creative Director Assistant
As part of the creative team, I started collaborating with 2D and 3D design and animation, working together with the creative director, the marketing team and the executive team to define and create the best strategy to reach the growth objectives for a unique kind of startup.